Page 34 - 2023年光通信竞争力报告(摘要版)

22 The competitiveness report on the Top 10 competitiveness enterprises in the optical communications industry China & Global market in 2023 (17 ) (Abstract Edition)
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The 17 th Ranking Event of Top 10 Competitiveness Enterprises in the Optical Communications of China & Global Market (2023)

Rankings of the Top 10 brand competitiveness enterprises in the optical communications market of China in 2023 (17 th )
Industry attributes Optical network Optical fiber and cable Optical network Optical components Optical network Optical components Optical network Optical fiber and cable Optical fiber and cable Optical materials Optical fiber and cable Optical components Optical fiber and cable Optical network Optical components Optical components

5. Rankings of the Top 10 brand competitiveness enterprises in the optical communications market of China in 2023 (17 th )

Comprehensive score of brand competitiveness 1000 988 984 983 980 979 975 959 958 952

Comprehensive index of brand competitiveness 2.8646 2.7063 2.6572 2.6539 2.6053 2.6007 2.5448 2.3356 2.3334 2.2510

Brand Awareness Customer Brand satisfaction popularity weight 20% weight 20% 0.6216 0.6551 0.5216 0.4577 0.6152 0.5553 0.2915 0.4024 0.3635 0.3479 0.5967 0.3450 0.3095 0.3678 0.3648 0.3238 0.4470 0.3340 0.3296 0.3343

Management level of enterprise weight 20% 0.3214 0.4055 0.2872 0.3353 0.3608 0.3971 0.3245 0.3004 0.3055 0.3017

Brand Prospects Corporation culture weight 20% 0.4416 0.4237 0.3925 0.6950 0.7258 0.4670 0.7067 0.5598 0.4394 0.5255

Technology innovation weight 20% 0.8249 0.8978 0.8071 0.9297 0.8074 0.7950 0.8364 0.7868 0.8075 0.7599

Ranking 1 2 3 4 5 6 7 8 9 10

Nokia Shanghai Bell CORNING Coherent
Company HUAWEI CICT ZTE Covestro YOFC Furukawa Electric/OFS Sumitomo Electric