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18 The competitiveness report on the Top 10 competitiveness enterprises in the optical communications industry China & Global market in 2022 (16 ) (Abstract Edition)
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The 16 th Ranking Event of Top 10 Competitiveness Enterprises in the Optical Communications of China & Global Market (2022)
Rankings of the Top 10 brand competitiveness enterprises in the optical communications market of China in 2022 (16 th )
Industry attributes Optical network Optical fiber and cable Optical network Optical components Optical network Optical components Optical network Optical fiber and cable Optical materials Optical fiber and cable Optical fiber and cable Optical components Optical components Optical fiber and cable Optical network Optical components
5. Rankings of the Top 10 brand competitiveness enterprises in the optical communications market of China in 2022 (16 th )
Comprehensive score of brand competitiveness 1000 987 985 984 980 977 976 960 959 958
Comprehensive index of brand competitiveness 2.8645 2.7062 2.6571 2.6538 2.6006 2.5452 2.5447 2.3317 2.3311 2.3243
Brand Awareness Customer Brand satisfaction popularity weight 20% weight 20% 0.6215 0.6552 0.5215 0.4578 0.6151 0.5554 0.2914 0.4025 0.5966 0.3451 0.3034 0.3480 0.3094 0.3679 0.2647 0.3239 0.3295 0.3344 0.4469 0.3341
Management level of enterprise weight 20% 0.3213 0.4054 0.2871 0.3352 0.3970 0.3607 0.3244 0.2528 0.3016 0.3054
Brand Prospects Corporation culture weight 20% 0.4417 0.4238 0.3926 0.6951 0.4671 0.7259 0.7068 0.7036 0.6058 0.4305
Technology innovation weight 20% 0.8248 0.8977 0.8070 0.9296 0.7949 0.8073 0.8363 0.7867 0.7598 0.8074
Ranking 1 2 3 4 5 6 7 8 9 10
Nokia Shanghai Bell CORNING Coherent
Company HUAWEI CICT ZTE YOFC Covestro Furukawa Electric/OFS Sumitomo Electric