Page 18 - Market Analysis Report of Optical Communications Field in China & Global market 2019
P. 18

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                               Ranking of "the Top 10 brand competitiveness enterprises in the optical communications field of China market in 2019"
                                             Industry attributes  Optical network  Optical fiber and cable  Optical fiber and cable Optical network Optical components  Optical network  Optical network Optical components  Optical fiber and cable  Optical materials  Optical fiber and cable  Optical components  Optical fiber and cable Optical network Optical components  Optical test and   Optical fiber fusion splicer

                 The 13 th  Ranking Event of Top 10 Competitiveness Enterprises in the Optical







                     Communications Field of Global & China Market (2019)
                                           Comprehensive  score of brand  competitiveness  1000   986   981   980   977   970   969   952   951   950







                                           Comprehensive  index of brand  competitiveness  2.8644   2.7053   2.6582   2.6570   2.6006   2.5451   2.5446   2.3316   2.3241   2.3209










                                      Brand Awareness  Customer  Brand  satisfaction  popularity  weight 20%  weight 20%  0.6214   0.6553   0.5213   0.4579   0.2913   0.4026   0.6150   0.5555   0.5965   0.3452   0.3032   0.3481   0.3093   0.3680   0.2646   0.3240   0.4467   0.3342   0.2894   0.2845









                                             Management level  of enterprise  weight 20%  0.3213   0.4054   0.3352   0.2871   0.3969   0.3607   0.3243   0.2527   0.3054   0.3016





                                      Brand Prospects  Corporation  culture  weight 20%  0.4417   0.4238   0.6952   0.3926   0.4672   0.7259   0.7068   0.7037   0.4305   0.6858







                                             Technology  innovation  weight 20%  0.8247   0.8969   0.9339   0.8069   0.7948   0.8072   0.8362   0.7866   0.8073   0.7597




                                              Ranking      1    2     3     4    5     6    7     8    9     10






                                              Company      Huawei  CICT  Nokia Shanghai Bell  ZTE  YOFC  DSM  Corning  II-VI  Sumitomo Electric  Inno Instrument








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