Page 34 - 2019年光通信竞争力报告(摘要版)

20 The competitiveness report on "the Top 10 competitiveness enterprises in the optical communications industry of Global & China market in 2019” (Abstract Edition)

The 13 th Ranking Event of Top 10 competitiveness enterprises in the optical communications field of Global & China Market (2019)

Ranking of "the Top 10 brand competitiveness enterprises in the optical communications field of China market in 2019"
Industry attributes Optical network Optical fiber and cable Optical fiber and cable Optical network Optical components Optical network Optical network Optical components Optical fiber and cable Optical materials Optical fiber and cable Optical components Optical fiber and cable Optical network Optical components Optical test and Optical fiber fusion splicer

5. Ranking of the Top 10 brand competitiveness enterprises of the optical communications field in China market in 2019

Comprehensive score of brand competitiveness 1000 986 981 980 977 970 969 952 951 950

Comprehensive index of brand competitiveness 2.8644 2.7053 2.6582 2.6570 2.6006 2.5451 2.5446 2.3316 2.3241 2.3209

Brand Awareness Customer Brand satisfaction popularity weight 20% weight 20% 0.6214 0.6553 0.5213 0.4579 0.2913 0.4026 0.6150 0.5555 0.5965 0.3452 0.3032 0.3481 0.3093 0.3680 0.2646 0.3240 0.4467 0.3342 0.2894 0.2845

Management level of enterprise weight 20% 0.3213 0.4054 0.3352 0.2871 0.3969 0.3607 0.3243 0.2527 0.3054 0.3016

Brand Prospects Corporation culture weight 20% 0.4417 0.4238 0.6952 0.3926 0.4672 0.7259 0.7068 0.7037 0.4305 0.6858

Technology innovation weight 20% 0.8247 0.8969 0.9339 0.8069 0.7948 0.8072 0.8362 0.7866 0.8073 0.7597

Ranking 1 2 3 4 5 6 7 8 9 10

Nokia Shanghai Bell
Company Huawei CICT ZTE YOFC DSM Corning II-VI Sumitomo Electric Inno Instrument