Page 17 - Market Analysis Report of Optical Communications Field in China & Global market 2015

The Competitiveness Report on "The top 10 competitiveness enterprises in the
optical communications field of China & Global market during 2014-2015"

Figure Interpretation for Enterprises Strength: the analysis of the monitor results in financial data

Editor-in-chief: Mr.MaoQian
Chairman Asia-Pacific Optical Communications Committee/ The Professional Optical Communications Committee of China Institute of Communications

Vice-editor-in-chief:

Mr.Wei Leping Deputy-director of Board of Technology of Ministry of Industry and Information Technology of China

Chief engineer of China Telecom / Chairman of Information telecommunications network technology committee of China Institute of Communications

Mrs.Li Mofang Chief engineer of China Mobile / Chairman of Wireless & Mobile committee of China Institute of Communications

Mr.Liu Xiangrong Chief engineer of Telecom Technology No.5 Institute / Chairman of telecommunications lines committee of China Institute of Communications

The significance and value of the competitiveness evaluation system for the top 10 competitiveness enterprises in the optical communications industry of China & Global market during 2014-2015

Index Factors Sub-factors Names of index Weight of index Qualities and essences of index Other meanings and effects reflected

Scale Sales revenues α Scale Market share
sub-factors Net assets α Capital strength Financing capacity
Net profit α Profitability
Scale

Standard value Return on total assets α Capital utilization efficiency Liability influences, financing capacity

weighted of the direct Efficiency Return on net assets α Technical profit and added value ability Liability influences
α
data(financial index sub-factors Sales revenues contribution per employee α Labor efficiency Sales revenue and redundant personnel
for the financial data) α
70% weight The ratio of international revenues to total sales revenue α Export competitiveness Internationalization
Total:α
Comprehensive Increase The average growth rate of sales revenues for the last three years Business growth Market share and growth
sub-factors α
competitiveness The average growth rate of net profit for the last three years Sustained profitability Growth
index of optical

communications The potential for long-term development
and technical competitiveness
enterprises Technology innovation Technological intensity and superiority

Standard value Customer satisfaction α Reflect and customer loyalty and Long-term profitability and employees’
weighted of indirect Brand awareness changes of market share satisfaction of the enterprise

data(the survey Management level of enterprise α Brand image Competitive advantages on attracting
data) Corporation culture more talents

30% weight α Abilities on integrating and allocating Abilities on managing the external

enterprise resources environment and access external resources

α Cohesive force in enterprise and employees’ Capacities on sustainable development and

identity and loyalty on the organization organization and mobilization

Total:α

Chart2-1 The comprehensive score of competitiveness in comparison in the optical communications field of China

ZTE Hengtong Futong Zhongtian Yongding Zhongli SDGI Fuchunjiang
Huawei

Chart2-2 The comprehensive index of competitiveness in comparison in the optical communications field of China

Huawei SDGI Fuchunjiang

ZTE Hengtong Futong Zhongtian Yongding Zhongli